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BusinessWeek Innovation of the Week

Each week, BusinessWeek's innovation and design writers and editors talk with the most cutting-edge minds in business.

BusinessWeek -- Innovation of the Week

FaviconNew Products Require Quicker R&D 

Despite financial, economic, and regulatory pressures, companies must hurry along their product development. Standardizing or automating routine processes can help, as Asian leaders are showing

(audio/mpeg; 9.44 MB)

FaviconHow Can Government Spark Innovation? 

Alec Ross, senior advisor on innovation to Secretary of State Hillary Clinton, discusses how governments at home and abroad can fuel inventive thinking. Companies such as Google and Cisco, he says, have gained from public funding

(audio/mpeg; 4.03 MB)

FaviconTelepresence: An Innovation Hotbed? 

Robert C. Hagerty, CEO of Polycom, discusses why he thinks videoconferencing and telepresence (essentially very high-quality videoconferencing) will spark invention and new business partnerships

(audio/mpeg; 3.37 MB)

FaviconBuilding Shanghai's Design Culture 

Both local and multinational design firms in Shanghai are starting to explore the role design can play in addressing social issues such as education and the environment, says Tim Marshall, provost of the New School in New York.

(audio/mpeg; 8.23 MB)

FaviconReimagining Consumer Products 

New York innovation consultancy Fahrenheit 212 has helped the likes of Coca-Cola and Procter & Gamble develop new products. CEO Geoff Vuleta tells how the firm also came up with a new vending machine for Samsung

(audio/mpeg; 15.02 MB)

FaviconDefining Large-Scale Innovation 

Innovation adviser and author John Kao says that scaling up innovation projects requires acting on behalf of society, not just corporations. Could governments play a larger role?

(audio/mpeg; 9.41 MB)

FaviconValuing Social Networks 

Amid the recent hype surrounding the valuations of social networking sites such as Facebook and Twitter, Harvard professor Nicholas Christakis discusses the hidden values of being connected both offline and online

(audio/mpeg; 9.85 MB)

FaviconThe Pursuit of Elegance 

The best ideas have something missing - and that's no bad thing, says former Toyota consultant Matthew E. May. Here, he explains the importance of elegance and evolutionary innovation in business

(audio/mpeg; 5.55 MB)

FaviconBusiness Should Think Like Designers 

Tim Brown, CEO of design shop IDEO, writes in his new book, Change by Design, that companies would do better by adopting "design thinking." Learn what customers want, he says, and answer their needs

(audio/mpeg; 6.26 MB)

FaviconTurn the Downturn to Your Advantage 

Bain & Co. partner Darrell Rigby, author of Winning in Turbulence, says smart companies will assess strengths during the recession and move toward recovery with daring but calculated actions. He talks to BusinessWeek's Reena Jana

(audio/mpeg; 5.38 MB)

FaviconR&D Can't Wait for the Recovery 

Companies are slashing budgets as sales have tumbled. But Lisa Gundry, director of DePaul University's Center for Creativity & Innovation, warns that cutting R&D now will mean stale catalogs when customers return

(audio/mpeg; 6.23 MB)

FaviconGetting to Plan B 

Kleiner Perkins Caufield & Byers partner Randy Komisar discusses his book, Getting To Plan B. By eschewing the traditional business plan, entrepreneurs and innovators can build thriving enterprises

(audio/mpeg; 10.11 MB)

FaviconA Leaner Way to Develop Products 

Dantar Oosterwal, a former product-development exec at Harley-Davidson and Sara Lee and the author of The Lean Machine, argues that innovation can be streamlined just like manufacturing.

(audio/mpeg; 11.01 MB)

FaviconInnovation Doesn't Triumph Naturally 

Most people need some coaxing to try something new, says David Midgley, an INSEAD marketing professor and author. That's why marketing is so critically important

(audio/mpeg; 6.17 MB)

FaviconA Starbucks that's 'Not a Starbucks' 

Starbucks want to create a new, niche coffee shop. Will 15th Avenue Coffee and Tea appeal to consumers or will it inspire a backlash? Branding expert Brian Collins weighs in

(audio/mpeg; 15.17 MB)

FaviconDetermining Twitter's Value 

Erik Brynjolfsson, a professor at MIT's Sloan School of Management and director of MIT's Center for Digital Business, says Twitter can be measured by how it makes people productive, not just in monetary value

(audio/mpeg; 4.56 MB)

FaviconInnovation 101: What Do Customers Want? 

While most companies say innovation is the key to growth, they often don't know quite what their clients want. Consultant Ulwick of Strategyn has a Six Sigma-like process to figure that out and, in turn, set companies on a surer product-development course.

(audio/mpeg; 9.89 MB)

FaviconDesign in a Recession 

The co-founder of Smart Design, a New York innovation consultancy, discusses how industrial design was born in the Great Depression -- and how it can galvanize economic growth even in very tough times

(audio/mpeg; 3.49 MB)

FaviconMicrosoft's Trickle-Up Strategy 

Microsoft is looking to developing-world audiences for inspiration on new products for the U.S. Now it is also increasingly hunting for R&D talent among students in emerging markets. The company's Amit Mital explains

(audio/mpeg; 3.71 MB)

FaviconBuilding Innovation Radar 

The more successful a company is today, the more likely it is to be disrupted tomorrow. MIT Sloan School of Management visiting professor Alan MacCormack suggests new approaches for anticipating what's ahead

(audio/mpeg; 7.09 MB)

FaviconComputer Sciences CIO Sees Progress 

Lemuel Lasher, chief innovation officer at Computer Sciences Corp. says that although IT spending is down, innovation continues

(audio/mpeg; 7.68 MB)

FaviconExperiments, Prototypes & Concepts 

I Miss My Pencil is a book of ideas and concepts. Co-author and IDEO design strategist Kara Johnson discusses some of the book's findings and explains why freewheeling experimentation is important

(audio/mpeg; 6.43 MB)

FaviconCan American Idol Spur Invention? 

Wharton professors Christian Terwiesch and Karl T. Ulrich discuss how companies can cultivate and select new business opportunities by creating or participating in competitions for ideas.

(audio/mpeg; 4.56 MB)

FaviconBuilding an Innovation Culture 

Building an innovation culture might be one of the least discussed challenges facing executives. But, says InnoCentive CEO Dwayne Spradlin, it's also one of the most pressing. Spradlin offers tips and advice for fostering internal innovation

(audio/mpeg; 7.85 MB)

FaviconTransformative Innovation 

The recession has caused industries to crumble and companies to rethink how they do business. Innosight President Scott Anthony discusses how to adapt and survive with fewer resources.

(audio/mpeg; 3.81 MB)

FaviconInnovation in 11 Easy Steps 

Gerald Sindell, who runs business consultancy Thought Leaders International, talks about the process he has developed to help people become innovative. He lays out this step-by-step program in his new book, The Genius Machine

(audio/mpeg; 5.49 MB)

FaviconStarck on Design 

"I am always ashamed of everything I do." So speaks Philippe Starck, creator of iconic products, luggage, hotels, even spaceship interiors. In this freewheeling interview, he candidly takes on all topics

(audio/mpeg; 7.2 MB)

FaviconThe Key to Corporate Longevity 

Innovative products and services will take a company only so far. Northwestern University's Robert Wolcott counsels corporations to create offshoot businesses, too

(audio/mpeg; 7.15 MB)

FaviconDefining the Creator Economy 

Forecaster and strategist Paul Saffo discusses the shift from "consumer" to "creator" economy, and the implications this has for Big Business

(audio/mpeg; 5.55 MB)

FaviconDesign Strategy for Business 

In 2007, Nathan Shedroff helped launch an MBA program in design strategy at California College of the Arts. Here, he discusses some things the faculty has learned so far, along with the importance of design thinking in business

(audio/mpeg; 7.83 MB)

FaviconAccessible Design Is Good Business 

Companies such as Apple are focusing on how design for the disabled might inspire easy-to-use gadgets for people of all ages and abilities. Graham Pullin, author of Design Meets Disability, discusses how this approach makes sense for businesses.

(audio/mpeg; 3.6 MB)

FaviconThe Future of the City 

The U.N. estimates that by 2050 some 70 percent of the world's population will live in cities. Chris Luebkeman, director for global foresight and innovation at Arup, discusses the implications of this shift, and some of the measures being taken to face it

(audio/mpeg; 10.79 MB)

FaviconHow Business Can Find Its Way 

"I know your system was a success because nobody mentioned it." So spoke a happy client to David Gibson, a trailblazing New York designer. Here, Gibson explains the importance of information design, as shown by outfits such as Apple and Best Buy

(audio/mpeg; 7.67 MB)

Favicon'Unthinkable' Business Strategies 

Joshua Cooper Ramo, managing director at Kissinger Associates and author of The Age of the Unthinkable, says businesses that think counterintuitively will succeed in the downturn

(audio/mpeg; 5.85 MB)

FaviconGuy Kawasaki on Startup Innovation 

Guy Kawasaki, the Silicon Valley venture capitalist and former Apple Fellow, discusses his new startup, the "online magazine rack" Alltop. He also talks about the challenges that large corporations face when trying to think in fresh ways.

(audio/mpeg; 3.96 MB)

FaviconProgressiveRX vs. Wal-Mart 

After graduating from Oxford's Said B-school and working at Ford Europe, Hayden Hamilton left to start an online pharmacy, ProgressiveRx, catering to Americans with no prescription drug coverage. He's competing with the big-box stores on price.

(audio/mpeg; 5.48 MB)

FaviconOpen Innovation: A Xerox Case Study 

Santokh Badesha, a Xerox fellow and the manager of open innovation for the Xerox Innovation Group, gives the inside story of how the company used open innovation to solve a long-standing problem in its printer business

(audio/mpeg; 6.5 MB)

FaviconBenchmarking American Innovation 

Co-author Rob Atkinson explains the findings of "The Atlantic Century," a new report from the Information Technology & Innovation Foundation, which calls for U.S. government and business to focus determinedly on innovation.

(audio/mpeg; 18.31 MB)

FaviconHigh Growth, Low Risk 

Columbia Business School professor and innovation consultant Rita McGrath discusses her new book, Discovery-Driven Growth, and the methods that companies should use to manage growth.

(audio/mpeg; 4.73 MB)

FaviconMaking Machines "See" 

Dr. Visvanathan Ramesh, Siemens' Inventor of the Year, discusses advances in computing power and the sophisticated camera equipment that makes it possible to endow machines with sight

(audio/mpeg; 5.09 MB)

FaviconPhilips CEO: Emerging-Market Lessons 

The chief executive of Dutch multinational Royal Philips Electronics discusses how the company remains committed to research and mergers and acquisitions in developing regions, even during the downturn

(audio/mpeg; 3.87 MB)

FaviconThe Innovator's Prescription 

It's no secret the U.S. health-care system is in a state of disarray, but can Washington save it? Or will private innovation outpace government proposals? HBS professor Clayton Christensen analyzes some of the key issues facing 21st century health care

(audio/mpeg; 10.93 MB)

FaviconThe Value of Open Innovation 

NineSigma's Frank Evan helps big companies tap independent inventors, university researchers, and others outside their R&D departments. Evan talks about open innovation, how to know if it's working, and why you shouldn't just slash your innovation budget.

(audio/mpeg; 3.89 MB)

FaviconKeeping MINI Fresh 

From the 2009 Detroit International Auto Show, MINI Design Chief Gert Hildebrand discusses how his designers keep the iconic line of autos fresh year after year. He also talks about the fraternity of auto designers that meets up at auto shows.

(audio/mpeg; 7.19 MB)

FaviconIBM's New Retail Tools 

American consumers are developing new shopping styles, concludes a new survey of 30,000 shoppers by IBM. Big Blue's Fred Balboni explains a new suite of tools intended to help retailers analyze customers' buying patterns as the downturn continues

(audio/mpeg; 3.64 MB)

FaviconThe New Contrarianism: Less for Less 

Michael Raynor, co-author of The Innovator's Dilemma and author of The Strategy Paradox, outlines his theory of "the new contrarianism." In a downturn, says Raynor, companies need to look beyond belt-tightening to focus obsessively on their customers

(audio/mpeg; 4.55 MB)

FaviconEmpathy Loves Company 

Dev Patnaik, founder of innovation strategy firm Jump Associates, discusses how businesses can really expand their reach if they take the trouble to look at things through their customer's eyes.

(audio/mpeg; 9.67 MB)

FaviconThe Year in Innovation: 2008 

BusinessWeek's New York innovation team discuss the main themes and trends of the past year, from disastrous financial innovation to the proposed remodeling of health care

(audio/mpeg; 7.97 MB)

FaviconThe Net Generation Grows Up 

Don Tapscott, author of 'Grown Up Digital,' describes how business leaders must adapt to a new, hyper tech-savvy generation. He also discusses the effect this young group had on the 2008 election and will continue to have on the incoming Administration.

(audio/mpeg; 5.07 MB)

FaviconNestle's Collaborative Strategies 

Nestle has been working with art students and emerging-market researchers to develop new products and branch out to new audiences. Helmut Traitler discusses how the Swiss-based company approaches "open" innovation to help Nestle grow.

(audio/mpeg; 3.31 MB)

FaviconFive Traits of Innovative Companies 

Rajesh Chandy discusses his study on business innovation, highlighting the five ingredients of successful companies.

(audio/mpeg; 12.28 MB)

FaviconWhy Invest in Office Furniture Now? 

The creative director of Coalesse, a recent addition to Steelcase's stable of furniture companies, discusses why it's important to design new types of chairs and conference tables to spark collaboration and encourage fresh thinking in the workplace

(audio/mpeg; 3.36 MB)

FaviconDeveloping Green Gear 

Steve Rendle, president of outdoor-gear maker The North Face, discusses how the company blends its research in sustainable materials with its development of new high-performance products

(audio/mpeg; 3.44 MB)

FaviconThe World's Top R&D Spenders 

Barry Jaruzelski, a partner at Booz & Co., discusses the findings in the fourth annual Global Innovation 1000 survey of the world's top spenders in corporate R&D, and why it's important to invest in new products during a recession.

(audio/mpeg; 5.22 MB)

FaviconGreening Venture Capital 

Paul Holland, general partner of Silicon Valley's Foundation Capital, discusses the role of venture capital in fostering innovative green startups even as the economic downturn dries up funding.

(audio/mpeg; 3.86 MB)

FaviconThe Power of The Visual 

Ben Fry, co-developer of the Processing open-source programming environment and recent winner of the prestigious Muriel Cooper Award for interactive digital communication, discusses the ever-increasing crossover between art, design, and technology

(audio/mpeg; 4.22 MB)

FaviconCan a Well-Designed Office Pay Off? 

Office design affects productivity. Gensler's Diane Hoskins discusses a survey that shows employees who rate their workplaces as conducive to collaborative and private work tend to perform better, which in turn can improve the bottom line.

(audio/mpeg; 10.91 MB)

Favicon'My' Space 

NASA's chief knowledge architect, Jeanne Holm, discusses how the space agency is adopting Web 2.0 technologies, including wikis and social networking tools, to sift through, organize, and archive mountains of mission and launch data

(audio/mpeg; 4.67 MB)

FaviconA Test Lab for Greener Houses 

Tedd Benson discusses the OPEN Prototype Initiative, a collaboration between Massachusetts Institute of Technology and private industry that aims to develop guidelines to test environmentally friendly ways to design and build homes

(audio/mpeg; 6.87 MB)

FaviconInnovating Through the Crunch 

Is financial innovation one of the roots of the crisis? Can companies come out of the downturn stronger? What can executives learn from the credit crunch? Matt Vella and Bruce Nussbaum discuss the consequences of panic on Wall Street

(audio/mpeg; 3.75 MB)

FaviconAn Economist on the Virtual Economy 

Eyjolfur Guomundsson, the first economist hired to study and guide the economy of a massively multiplayer online world, discusses his role in developing the virtual markets within science-fiction video game EVE Online.

(audio/mpeg; 4.99 MB)

FaviconMetallica's Brand Savvy 

Branding expert David Turner works with companies such as Coke. Here he talks about his recent job -- designing the cover for Metallica's new album, Death Magnetic -- and about what consumer brands can learn from rock stars.

(audio/mpeg; 8.45 MB)

FaviconeBay's Fashion Focus 

As fashion mavens gather to assess designs for Spring-Summer 2009, eBay's style director takes a look at the intersection of business and fashion

(audio/mpeg; 5.64 MB)

FaviconDesign That Matters 

Robert Brunner, co-author of a new book that looks at the way great design can make people love a brand, discusses how companies such as Apple, BMW, and Target use design to establish lasting and lucrative relationships with customers.

(audio/mpeg; 6.73 MB)

FaviconR&D After the Crash 

John Roese, Nortel's CTO and innovation chief, discusses how the company reorganized its research and development teams in the wake of the telecom slump of 2001. The strategy? Pairing scientists with newly hired usability experts and designers

(audio/mpeg; 8.57 MB)

FaviconThe View from 1,614 Feet 

Just as new world records are set at the Beijing Olympics, the race to construct the world's tallest building continues. Lead designer William Pedersen discusses the opening of the "super-skyscraper," the Shanghai World Financial Center.

(audio/mpeg; 6.33 MB)

FaviconThe Olympics and Innovation 

BusinessWeek's Reena Jana & John A. Byrne discuss how companies are using the Beijing Games to develop new products & ideas

(audio/mpeg; 5.73 MB)

FaviconConducting Quality Conversations 

As the momentum around social networks for business continues to grow, how can executives know what's appropriate and what systems to implement within their own enterprise? Social networks expert John Kembel offers a few ways of thinking about the issue

(audio/mpeg; 5.6 MB)

FaviconWhen Design Worlds Collide 

Tali Krakowsky, Imaginary Forces' director of experience design, discusses the mix of architecture, motion graphics, interior design, and interactive art used in creating immersive experiences for companies including BMW, IBM, and Morgan Stanley

(audio/mpeg; 9.34 MB)

FaviconR&D: The D Is for Design 

Monty Montague, a principal at innovation consultancy Bolt, discusses how incorporating design into traditional R and D departments has led to major innovations at companies ranging from IBM to Herman Miller.

(audio/mpeg; 5.53 MB)

FaviconAnytime/Anywhere Media 

David Wertheimer, executive director of USC's Anytime/Anywhere Content Lab, argues for a digital middle ground where media companies, consumers, and tech providers--groups that have at times been at odds--can co-create future media innovations

(audio/mpeg; 10.06 MB)

FaviconTuning In to Consumers 

Co-author David Meerman Scott discusses Tuned In, a new book that investigates the elements enabling such insurgent brands as Zipcar, Intuit, Magnavox--and even Barack Obama--to resonate with consumers.

(audio/mpeg; 6.46 MB)

FaviconHow InnoCentive Is Still Innovative 

InnoCentive, the site where companies and nonprofits post problems and anyone can solve them for cash, is always remaking itself. Today, beyond science- and engineering-based challenges, its topics include fixing the U.S. health-care system and clean tech

(audio/mpeg; 4.34 MB)

FaviconThe Business of Web Design 

Design commentator Steven Heller discusses the evolution of digital design and the challenges facing both those building Web-based businesses and those charged with designing them

(audio/mpeg; 5.78 MB)

FaviconHealth-Care Innovation 

Bob Higgins, longtime venture capitalist and entrepreneurship professor, talks about health care and the threat to U.S. leadership in research from nations that invest more in science.

(audio/mpeg; 4.76 MB)

FaviconEducation 2.0 

Clayton Christensen talks about transforming education through disruptive innovation, how schools can cater to children who learn differently, and how the U.S. can improve their system.

(audio/mpeg; 9.16 MB)

FaviconGames for Change 

EA's new casual games boss discusses why titles aimed at wider audiences offer designers greater opportunities to innovate. Nashak also talks about Games for Change, a festival uniting do-good nonprofits with game makers.

(audio/mpeg; 4.94 MB)

FaviconFrom Me-Too to New to the World 

How does numbers-focused conglomerate Emerson Electric hope to foster breakthrough innovations? Charlie Peters, the company's newly named chief innovation officer, explains. A big part of the effort: developing products that are "new to the world"

(audio/mpeg; 5.48 MB)

FaviconThe Social Media Groundswell 

Charlene Li, the co-author of the new book Groundswell: Winning in a World Transformed by Social Technologies talks about how companies are tapping into social media to talk with customers rather than at them.

(audio/mpeg; 7.63 MB)

FaviconWhirlpool's Innovation Model 

Whirlpool's design chief discusses how innovation helps the company compete in the highly commoditized appliance market. To stay ahead of increasing competition, designers are now working on the development of an ecosystem of new products

(audio/mpeg; 6.59 MB)

FaviconHow To Redesign Business Models 

Jeneanne Rae of Peer Insight gives practical advice on how to redesign common business models using examples of transformations in companies from Amazon to IBM and Boeing

(audio/mpeg; 10.67 MB)

FaviconIt's the Experience That Counts 

Peter Merholz of Adaptive Path discusses how focusing on consumers' experience of new products and services through rapid prototyping and other means can inform and shape design

(audio/mpeg; 3.57 MB)

FaviconService Innovation Rising 

IBM's chief service researcher discusses the findings of a new survey, conducted with the University of Cambridge, charting the evolution of service innovation and laying out recommendations for businesses and universities seeking to innovate

(audio/mpeg; 4.7 MB)

FaviconConcrete Dragons 

Thomas Campanella, author of The Concrete Dragon, talks about China's urban revolution and what the construction boom has to teach architects, urban planners, and city leaders in the West

(audio/mpeg; 5.39 MB)

FaviconInnovative Companies: The Lowdown 

BusinessWeek's Bruce Nussbaum chats with BCG's innovation head Jim Andrew about this year's list of the world's most innovative companies

(audio/mpeg; 6.93 MB)

FaviconThings Stefan Sagmeister Has Learned 

On the publication of his latest book, "Things I Have Learned in My Life So Far," renowned graphic designer Stefan Sagmeister discusses his philosophy and approach. The key to success for those looking to commission great design? Hire a small firm

(audio/mpeg; 7.24 MB)

FaviconSolving Wicked Problems 

Marty Neumeier discusses workplace problems including balancing long-term goals with short-term demands and attempting to predict returns on innovative concepts

(audio/mpeg; 8.58 MB)

FaviconCreating Open Brands 

Nita Rollins, co-author of the book The Open Brand, assesses some companies that are embracing the potential of the Web and user-generated content to create compelling marketing campaigns

(audio/mpeg; 7.61 MB)

FaviconHere Comes Everybody 

Author and NYU professor Clay Shirky talks about some of the ideas in his new book, "Here Comes Everybody," an exploration of the far-flung effects that Web-enabled social tools, like blogs or Twitter, are having on business and society

(audio/mpeg; 9.42 MB)

FaviconGaming Innovation 

Laurent Detoc, Ubisoft North America's president, talks about how the company's surging profits have been driven by innovation and cross-genre experimentation embracing casual games and younger audiences

(audio/mpeg; 5.34 MB)

FaviconFinding the Endless City 

Deyan Sudjic, co-author of the forthcoming book "The Endless City," talks about the design challenges presented by rapidly expanding mega-cities around the world

(audio/mpeg; 3.46 MB)

FaviconDesign and the Elastic Mind 

Paola Antonelli, Architecture & Design curator at NY's Museum of Modern Art, discusses a new exhibit that shows how design can transform so-called disruptive technologies, complex data, and scientific breakthroughs in surprising and creative works

(audio/mpeg; 4.21 MB)

FaviconRise of the Guitar Hero 

The co-founder of the company behind the massively popular Guitar Hero video game franchise describes how innovation is fueling a new generation of highly engaging interactive media

(audio/mpeg; 3.29 MB)

FaviconPutting Masdar on the Map 

Khaled Awad, the man overseeing the development of the massive Masdar city project in Abu Dhabi, talks about the challenges of creating the world's first sustainable metropolis

(audio/mpeg; 4 MB)

FaviconDesigning A New Supersonic Plane 

The chief designer and technology officer behind a new private ultra-fast business jet talks about his company's plans to bring supersonic travel back into the mainstream

(audio/mpeg; 3.74 MB)

FaviconVirtual Factories Get Real 

Paul Camuti, CEO of Siemens Corporate Research, talks about how virtual factories can save corporations time and money, for instance by predicting design flaws. If the simulations sometimes look like video games, it's no coincidence, Camuti says

(audio/mpeg; 3.37 MB)

FaviconChanneling the "Opposable Mind" 

Roger Martin, dean of the Rotman School of Management, discusses his theory of "the opposable mind," the ability to assess and balance wildly conflicting ideas, business models, or strategies and come up with an entirely new way of doing things

(audio/mpeg; 7.79 MB)

FaviconDesigning Land Rover's New Moves 

Andy Wheel, lead designer of the popular Land Rover LR3 SUV, talks about designing premium 4x4s in an era of skyrocketing fuel costs and environmental concerns. With a history of classic, go-anywhere vehicles, how does the British luxury automaker adapt?

(audio/mpeg; 6.16 MB)

FaviconWhen Companies Make Meatball Sundaes 

Marketing guru and entrepreneur Seth Godin has just published his latest book: Meatball Sundae. Here he talks about the new book and what old-school companies should and shouldn't do

(audio/mpeg; 4.95 MB)

FaviconInnovation in 2008 

BusinessWeek Innovation Chief Bruce Nussbaum talks to Innovation & Design editor, Helen Walters about what will really matter in this sphere in 2008, from shifts in the way that businesses work to new thinking about sustainability

(audio/mpeg; 7.56 MB)

FaviconPiracy as Innovation Strategy 

Matt Mason, a former London deejay and the founder of RWD, a popular British magazine, argues for piracy as a business model rather than a threat. In his new book, "The Pirate's Dilemma," he discusses the history of piracy--and how it drives innovation

(audio/mpeg; 6.83 MB)

FaviconIndia and Innovation 

BW Innovation chief, Bruce Nussbaum, talks to editor Helen Walters about his trip to Bangalore for the CII-NID Design Summit and the differences between Chinese and Indian innovation

(audio/mpeg; 3.73 MB)

FaviconDesign for Democracy 

Marcia Lausen, author of the new book Design for Democracy: Ballot & Election Design, talks about how design can reshape and strengthen the democratic process

(audio/mpeg; 4.03 MB)

FaviconAre Smart Devices that Intelligent? 

As machines get more automated, are they also less user-friendly? Design guru and author Don Norman explains why so many products might not be so "smart" after all and what can be learned from the Newton's failure and the Roomba's success

(audio/mpeg; 6.11 MB)

FaviconShaping Ford's Future 

Ford's chief designer is trying to make the carmaker cool again with retro-inspired design

(audio/mpeg; 7.7 MB)

FaviconNike's New House of Hoops 

Nike made a splash in the 1990s with its Niketown superstores. Now, the athletic-wear giant is turning to smaller boutiques. BusinessWeek's Reena Jana talks with Charlie Denson, president of the Nike brand, about the new strategy

(audio/mpeg; 2.86 MB)

FaviconWhither the Web? 

Jeffrey Zeldman has been evangelical about the need for Web standards ever since he designed his first site back in 1995. He talks to BusinessWeek.com's Matt Vella about the future standards necessary in a brave new, Web 2.0-filled world

(audio/mpeg; 9.35 MB)

FaviconRedesigning General Motors 

Ed Welburn, design chief of the world's largest auto manufacturer, talks about the company's design-driven turnaround

(audio/mpeg; 6.81 MB)

FaviconDesigning Services 

How can good design be applied to services as well as products? Dan Boyarksi talks with BW's Jessi Hempel about the rise of service design and the annual conference Carnegie Mellon hosts to explore the boundaries of this emerging form

(audio/mpeg; 6.54 MB)

FaviconNew Trends in Auto-Design Strategy 

Stewart Reed, chair of the Transportation Design Department at Pasadena's Art Center College of Design, talks about car design in the context of business strategy

(audio/mpeg; 4.38 MB)

FaviconFashionable Design 

During New York's Fashion Week in February, 2007, Hans-Dieter Futschik, director of passenger car design at Mercedes-Benz, discusses how and why the luxury auto maker is paying attention to high fashion for design and branding inspiration.

(audio/mpeg; 3.66 MB)

FaviconDesign in China 

As a young designer, Gordon Bruce worked in the office of the pioneering designer who built the first-ever corporate design programs at IBM and Mobil Oil. Now Bruce is doing the same for the equivalent companies in Asia.

(audio/mpeg; 7.76 MB)

FaviconWin by Growing 

Author Harold L. Sirkin of the Boston Consulting Group discusses why sustainable growth should be the key focus of every business's innovation strategy. He also argues that killing off a great but unprofitable idea can be the best decision.

(audio/mpeg; 3.84 MB)

FaviconTrends of 2007 

It's the time of year when we look back on the past 12 months and predict how the business landscape will shift in 2007. Booz Allen Hamilton vice-president Barry Jaruzelski tells us what he thinks.

(audio/mpeg; 11.72 MB)

FaviconPioneers of the Valley 

In the early Silicon Valley days, pioneering designers and computer scientists developed the concepts and tools that now define technology. Bill Moggridge, author of the book Designing Interactions, talks about the history and the future of the field.

(audio/mpeg; 9.6 MB)

FaviconWhy Consumers Want 

Sohrab Vossoughi, founder of top innovation and design strategy firm ZIBA Design, is moving beyond mere ethnography to figure out not only what consumers want, but why they want it.

(audio/mpeg; 5.45 MB)

FaviconWorld-Changing Design 

A new book looks at ways businesses, individuals, and governments can provide ecofriendly, ethical goods and services -- for profit

(audio/mpeg; 8.93 MB)

FaviconDesign Means Business 

What do we learn when the "designers" and the "suits" share the stage at Gain: AIGA Business and Design Conference? We debrief conference MC (and Ideo GM) Tom Kelley

(audio/mpeg; 7 MB)

FaviconInnovating Cities 

Is it possible to borrow innovation strategies from consulting firms, such as Chicago's Doblin Inc., to help cities with dwindling populations remake themselves?

(audio/mpeg; 6.1 MB)

FaviconProfitable Paradoxes 

Former Target VP of trend, design, and product development discusses how companies are turning to contradictions to see more products and services.

(audio/mpeg; 4.91 MB)

FaviconNew Careers in Gaming 

The co-authors of a new book on jobs in the video-game industry discuss how the industry has evolved in the last decade and predict the hottest careers of the next 10 years.

(audio/mpeg; 5.23 MB)

FaviconDwell on Design 

Prefab. Sustainability. Modernism. These themes wind through every issue of Dwell, the magazine about architecture and design. They are also the core themes of the first Dwell on Design conference, which takes place Sept. 15-17 in San Francisco.

(audio/mpeg; 4.13 MB)

FaviconMuseum of Modern Art 

Barry Bergdoll, a prominent art historian and chair of the Department of Art History at Columbia University, will become the chief curator of architecture and design at New York's Museum of Modern Art on January 1, 2007.

(audio/mpeg; 5.17 MB)

FaviconBest of Show 

Since 1954, ID -- a magazine covering the art, business and culture of design -- has held its Annual Design Review, a juried competition showcasing the best American and international design of consumer products, furniture, equipment, and more.

(audio/mpeg; 4.26 MB)

FaviconGet a Second Life 

Giff Constable, who heads up business development for the Electric Sheep Company, talks with BusinessWeek.com's Reena Jana about the challenges and advantages of designing commercial buildings and goods within the growing universe of Second Life.

(audio/mpeg; 5.89 MB)

FaviconRisky Business 

In his new book Risk Intelligence, author David Apgar proposes practical ways for companies (and individuals) to better assess and manage the hazards of new product development, brand strategies, and other adventurous business directions.

(audio/mpeg; 5.81 MB)

FaviconThe Power of Networks 

Social networks may be all the rage among teens and venture capitalists today, but they're also a useful construct for innovation. BW's Management editor Jena McGregor talks to Christopher Meyer, CEO of Monitor Networks.

(audio/mpeg; 7.9 MB)

FaviconCreative Renaissance 

South Africa is experiencing something of a creative renaissance. Perhaps no one embodies this creative emergence more than Ravi Naidoo.

(audio/mpeg; 5.81 MB)

FaviconDesign Education 

Through his work as a designer and an advocate for contemporary design, James Dyson has been at the forefront of the field of industrial design for more than three decades. Now he plans to inspire teens to pursue engineering and design.

(audio/mpeg; 4 MB)

FaviconAn eBay for Microfinance 

As the intersection between peer-to-peer financing and philanthropy, Kiva.org is harnessing the power of social networking to support microenterprise in the developing world.

(audio/mpeg; 5.88 MB)

FaviconHP's Ecosystem 

Hewlett Packard Vice-President of Design Sam Lucente is using design to unify the vast personal-electronics company and create an ecosystem of consumer-friendly products that are simpler to use and immediately identifiable with HP's brand.

(audio/mpeg; 5.54 MB)

FaviconMaterials Witness 

An architect by day, Blaine Brownell spends his spare time hunting for new materials like transparent ceramics, self-cleaning paint, and illuminated tiles. These innovative materials are crucial to the building of the future, he tells BW.

(audio/mpeg; 8.54 MB)

FaviconThe Breaking Point 

Giles Slade, author of Made to Break, talks to BW's Reena Jana about how industrial designers, corporations, and consumers alike can benefit from breaking the cycle of "planned obsolescence," or the deliberately short lifespans of gadgets, vehicles, and c

(audio/mpeg; 6.76 MB)

FaviconFlexible Furniture 

Andrew Blum talks about technology, materials, and how we live today with Yves Behar of fuseproject, Elizabeth Hertzfeld of Remake Design, Jocis Debo of Materialise.MGX, Ivan Luini of Kartell U.S., and Jerry Helling of Bernhardt Design.

(audio/mpeg; 12.8 MB)

FaviconFacing Facts 

Bob Sutton's 2002 book, "Weird Ideas That Work: 11 1-2 Practices for Promoting, Managing, and Sustaining Innovation" (The Free Press), gave readers techniques for inspiring innovation in an organization.

(audio/mpeg; 9.71 MB)

FaviconA Dose of Design 

It all began with her grandfather's prescription drug bottle, which her grandmother mistook for her own. The confusion put her grandmother in the hospital, and inspired Deborah Adler, a student at the School of Visual Arts, to design a better drug label.

(audio/mpeg; 9.37 MB)

FaviconDirty Talk 

It all started on a road trip. Childhood friends Eric Ryan and Adam Lowry -- one a style and branding expert, the other a chemical engineer -- hatched an idea to create a new line of home-cleaning products.

(audio/mpeg; 11.2 MB)

FaviconCorporate Design 

Long before designers were invited to the World Economic Forum, one man was already talking about the vital connection between business and design: Peter Lawrence, founder and chairman of the Corporate Design Foundation.

(audio/mpeg; 6.78 MB)

FaviconHigh Line Aspirations 

On Manhattan's West Side, an old elevated freight railway is being reinvented as a public park called the High Line. Contributing editor Andrew Blum speaks with Joshua David, co-founder of Friends of the High Line.

(audio/mpeg; 8.43 MB)

FaviconHot Design 

The world's hottest furniture designers are all in Italy. Last week's Milan Furniture Fair, the annual round-the-clock designfest was a marathon of splashy product launches and fabulous parties.

(audio/mpeg; 3.9 MB)

FaviconCity of Design 

New York City Planning Commission chair Amanda Burden is helping to make New York a great place for architects from around the world to visit, and maybe even a favored destination.

(audio/mpeg; 6.57 MB)

FaviconWTC: City of Glass 

Artist, architect, and glass technologist James Carpenter talks about the new 7 World Trade Center, a project on which he collaborated with architects Skidmore, Owings, and Merrill on strategies to make the office building respond to its surroundings.

(audio/mpeg; 6.15 MB)

FaviconBrand Madness 

With the March 12 kickoff of the NCAA Division 1 Basketball Championships - known by fans as March Madness - Pontiac launched a marketing campaign that takes branded entertainment to a new level.

(audio/mpeg; 3.34 MB)

FaviconChina Chic 

Raphael le Masne de Charmont, chief executive of Shanghai Tang since 2001, discusses how the company has grown and established itself as China's first luxury brand -- via innovative design strategies

(audio/mpeg; 8.32 MB)

FaviconRadical Craft 

When Chee Pearlman heard Charles Elachi, the director of NASA's Jet Propulsion Laboratory, describe what it took to land the Pathfinder on Mars, she was struck by the extent to which this technical feat relied on craft.

(audio/mpeg; 4.36 MB)

FaviconTop-Down Innovation 

Despite management's focus on innovation, U.S. executives give it short shrift, according to a study. In fact, Chinese managers name innovation or creativity as the most respected leadership quality four times more than the U.S. or Canada does.

(audio/mpeg; 4.02 MB)

FaviconInnovation Survey 

Here's the bad news: Most corporate innovation processes are no more predictable than a coin toss. That's what Jonathan Copulsky and his colleagues at Deloitte Consulting found when they surveyed 159 executives and non-executives last summer.

(audio/mpeg; 3.95 MB)

FaviconCreativity for CEOs 

This year's World Economic Forum in Davos, Switzerland, the 2006 program of the uber-klatch for high-profile economic and political elites included more than 22 sessions on "Innovation, Creativity, and Design Strategy."

(audio/mpeg; 4 MB)

FaviconThe Insanely Great Ad 

Steve Hayden of Ogilvy & Mather discusses the impact of a commercial his firm created - it became perhaps the most famous TV ad ever.

(audio/mpeg; 3.89 MB)

FaviconGreen Skyscrapers 

An exhibit at New York City's Skyscraper Museum showcases a new crop of environmentally sustainable towers sprouting in Manhattan.

(audio/mpeg; 5.84 MB)

FaviconJudging Design 

The annual IDEA awards, given out by the Industrial Designers Society of America and BusinessWeek magazine, have turned into the most coveted design honors in the country.

(audio/mpeg; 2.09 MB)

FaviconDesign in Davos 

When the World Economic Forum opens in Davos on Jan. 25, something will be different. The traditional format -- plenaries and sessions, dinners and parties --will continue, but the conversation is changing dramatically.

(audio/mpeg; 3.31 MB)

FaviconMaking Meaning 

Darrel Rhea, CEO of the company that helped Marlboro find its masculinity and margarine reveal its true color, talks about how today's companies can connect with consumers.

(audio/mpeg; 5.59 MB)

FaviconBranding Stories 

Why did Dove's "Real Women" ad campaign make such a splash? Because it broke one of the golden rules of the advertising business: Only sexy models sell. Dove's ads featured everyday women -- not supermodels, or even models, for that matter.

(audio/mpeg; 7.38 MB)

FaviconPixar at MoMA 

A new exhibit at the Museum of Modern Art pulls together drawings, paintings, sculpture and, of course, films from throughout animation studio Pixar's 20-year history.

(audio/mpeg; 7.38 MB)

FaviconBruce Sterling 

Bruce Sterling, the word-slinging science-fiction author from Texas, planned to write a book set in an age of ubiquitous computing -- in which every object is embedded with an RFID tag and can communicate with every other object.

(audio/mpeg; 9.43 MB)

FaviconThe Studio As Schoolhouse 

Contributing editor Andrew Blum talks to two architects who have recently set up fellowship programs within their studios: Moshe Safdie and Rafael Viñoly.

(audio/mpeg; 11.47 MB)

 
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